Project Overview
Delora launched as a startup in the women's dresses market with a weak digital presence and no advertising. We built the foundation: a managed Instagram, consistent professional content, and paid campaigns to drive its first online sales.
- Full Instagram management
- Consistent, professional content across evening and everyday pieces
- Paid advertising to drive discovery
- First wave of online sales for a new brand
Challenge & Solution
The Challenge
As a startup, Delora was entering a crowded dresses market with a weak Instagram presence, inconsistent and non-professional content, and no advertising driving discovery. With limited online sales and no established audience, the brand needed a foundation to launch from.
The Solution
We managed Delora's Instagram end to end, building a consistent content rhythm and a professional visual presence across both evening and everyday pieces. We produced new content aligned with the brand and launched paid advertising to drive discovery and the brand's first online sales.